The story behind Geedup

We're sure you already know about Geedup, it's one of Australia's most popular streetwear brands based out of Western Sydney. Jake Paco, the founder and designer of the Team Logo, Play For Keeps and Handstyle hoodies plans to forever expand the business with his loyal customer base.

Jake and his devoted team at Geedup guide their exclusive clothing towards the hustlers, no matter what the grind is leading towards. Telling their audience that Geedup is a mentality that has lead die-hard supporters to get the brand's logo tattooed permanently.

Why are Geedup hoodies so popular?

To secure a hoodie from the launch, you're going to have to be fast with a bit of luck too. Geedups limited-edition hoodies release monthly with every drop selling out almost instantaneously. Once an item is sold out, there are no restocks therefore If you see somebody wearing Geedup clothing, you know that there was real effort put to procure such a fashion piece. These are only some of several reasons why the streetwear brand is so valueable and desired.

The Geedup hoodies for sale are designed with high quality, thick and durable refined-cotton. A woven or leather badge is placed atop of the jumper's kangaroo pouch, set on the centre of the hoodie with drawstrings to finalise Geedups infamous garment.

Matching their hoodies, the Geedup 1/23 winter collection brings the popular Team Logo Hoodie in Grey Marle Black along with the Handstyle style in Black White to pair with two of a kind trackpants, to form a tracksuit.

How did Joey Bada$$ discover Geedup?

New York artist Joey Bada$$ was seen wearing a Geedup T-Shirt during his sold-out Melbourne show.

You might be wondering, how could an Australian based clothing brand get in contact with such a well-known artist?

A connection was built through one of Geedups brand ambassadors today, based in the USA. The company got to know Joey, learning about his past and the people he met along the way.

After Falls Music Festival, JB visited Sydney on the search for a recording studio. The owners of New South Wales, Signacion Studios were contacted by Geedups crew to ask if Joey along with his two friends were able to utilise the space to write some verses, which was accepted. After finishing up, the trio were dropped back to their hotel at 4am by the company.

Continuing today, Geedup provides their community access to in demand clothing with lots of fresh, new and unique designs in the works.

Geedup FAQ

What material are Geedup hoodies made from?

Geedup hoodies are made with Refined-cotton and dense fabrics representing high quality.

How much are Geedup hoodies?

The design will determine how much the price of a Geedup Hoodie is. Whether it’s The Geedup PFK, Team Logo or Handstyle Hoodie, expenses will range from $280-$670 at au.sell store.

How to wash Geedup hoodies?

Prior to putting your hoodie in the wash, tie a knot with the drawstrings to ensure they keep even lengths. It’s recommended to wash your Geedup hoodies inside out, on a cold gentle cycle. 

After washing, air dry your hoodie and make sure to not tumble dry as details tend to loosen up from the heat. Additionally, prevent going over your clothing’s graphics or writing prints when you’re ironing.

When is the next Geedup drop?

Geedup clothing drops take place once a month, but make sure to be quick if you’re after a Geedup hoodie as stock won’t last.

How to style your Geedup hoodie?

There’s plenty of striking clothing styles to form an outfit around your Geedup. In fact, there are options for every occasion. For a simple but impactful look, matching the Team Logo Blackout Hoodie with any pair of Nike Dunk Lows is a flex that makes your sneakers stand out in the crowd.

Undoubtedly, the pair of sneakers that is most worn alongside a Geedup jumper is the Nike TN in Australia. If you’re a fan of the Team Logo in Pale Blue, we’d recommend complementing the hoodie with a crisp pair of Nike TN Air Max Plus “Baltic Blue”. 

In summary, Geedup is a cosy option for day to day wear that can be grabbed on the go, dressed both up and down whilst always turns heads.

Where to buy Geedup?

If you missed out on the latest exclusive release, there’s still an opportunity to obtain your desired clothing piece. With an authenticity guarantee, free express postage within Australia and Afterpay available to purchase Geedup hoodies for sale you can’t go past at au.sell store.

The history of Geedup

Who owns Geedup?

Jake Paco is the owner of Australia’s popular streetwear brand, Geedup.

What is Geedup?

Geedup is an Australian clothing company. Having started there in a garage in 2010, Jake Paco put his passion for graphics into creating T-Shirts appropriate for those associated in Hip-Hop culture, a love for Graffiti art and devotion from Crime Family’s of past decades. 

The dedication and faithfulness towards the Australian lifestyle is Geedups focal point, forming a name for themself across the country and becoming a commonly worn fashion statement.

Today, releases of new apparel, accessories and display pieces are monthly with incredible demand, especially towards their bestselling Geedup Play For Keeps hoodie.

What is the meaning of Geedup?

The motto of Geedup is "To be amazing at something and succeed extremely. Murk all others and destroy competition."


How does Geedup fit?

Geedup fits true to size if you’re looking for a well fitted look but if you’re after an oversized look, we’d suggest going up by a full size. For example, If you’re normally a size small, sizing up to a medium will provide you a larger, more casual fit.